Launching a sportswear brand is straightforward when you have the right manufacturing partner behind you. At Fitmanpro, we have helped brand founders, gym owners, retailers, sports clubs, and athletes across the UK, UAE, Europe, Australia, USA, and Canada put their name on performance athletic wear that genuinely delivers — without building a factory, hiring a design team, or managing complex supply chains.

Our white label sportswear manufacturing service gives you the manufacturing infrastructure of an established factory with the flexibility to serve brands at every stage. You bring the brand vision. We handle fabric sourcing, pattern making, production, quality control, and worldwide shipping. Every garment leaves our facility branded with your label, your packaging, and your identity — built exactly to the specification you approve before a single item goes into production.

Whether you are launching a gym merchandise line, building a performance athletic wear label, adding private label products to an existing retail range, or taking a custom bespoke sportswear concept to market under your own brand, we manufacture it to the standard your customers will notice and your business can rely on.

What Is White Label Sportswear Manufacturing?

White label sportswear means garments manufactured by Fitmanpro and sold under your own brand name. You choose the products, approve the design, specify your label and packaging requirements, and we produce to your exact standard. Your customers see your brand — always.

This is the model behind most successful sportswear labels globally. The brand on the garment and the factory that made it are rarely the same company. White label manufacturing is how established brands stay consistent, new brands launch affordably, and growing businesses scale without the capital cost of owning production.

At Fitmanpro we offer two models, depending on where your brand is in its development:

OEM — Original Equipment Manufacturer You supply your own design files, artwork, and branding assets. We manufacture precisely to your specification using our certified fabrics and production processes. Every creative decision stays with your brand. This is the preferred model for established brands that already have their designs developed and need a reliable, quality-consistent manufacturing partner.

ODM — Original Design Manufacturer You select from our existing base designs and patterns, customise colours, logos, and branding details, and we produce under your label. ODM is the faster and more cost-effective route to market — ideal for new brands that want to launch without the time and cost of developing original patterns from scratch. You still get full customisation on everything the buyer sees: colours, graphics, labels, and packaging.

What We Manufacture for White Label Brands

Our private label manufacturing catalogue covers every major category of performance and leisure sportswear. Here is what we produce for white label clients:

Fight Sports & Martial Arts Gear Custom rash guards, BJJ gis, no-gi rashguards, MMA shorts and spats, vale tudo shorts, compression gear, and complete Brazilian jiu-jitsu training kits — all manufactured for private label clients with full customisation and your brand identity applied throughout. Whether you are supplying a martial arts academy, a fight gear retail brand, or a competition team, we have the production experience and product range to match your requirements.

Team Sports Uniforms Custom soccer uniforms, rugby uniforms, basketball uniforms, netball uniforms, and 7v7 football uniforms — manufactured for sports brands and retailers supplying clubs and teams at every level. If your business serves the team sports market, our white label manufacturing gives you a consistent, quality-controlled product range under your own label without the production overhead.

Athletic & Gym Wear Performance t-shirts, custom dryfit shirts, compression shorts and leggings, sports bras, tank tops, hoodies and tracksuits, and custom pro vests — the core range for gym merchandise brands, fitness studios, and athletic wear labels targeting the everyday training market. This category is one of the most active for white label enquiries we receive from gym owners and fitness brands across all our target markets.

Motorsport Apparel Custom karting suits manufactured in Polyester Cordura 600D with full sublimation printing — available for white label production for motorsport brands, karting academies, and racing series sponsors.

Sports Accessories Custom gym bags and branded sports accessories — ideal for completing a product range or launching a standalone accessory line under your label. Many of our gym and academy clients add branded bags to their white label order as a higher-margin product alongside garments.

Every white label garment we produce uses OEKO-TEX certified{target=”_blank”} fabrics — independently tested and verified free from harmful substances. This certification supports your brand’s sustainability claims and meets the increasingly strict product standards required by European and Australian retailers.

Your Branding. Your Packaging. Your Label.

A genuine white label product goes far beyond placing a logo on a garment. At Fitmanpro we support the complete brand presentation of every private label order:

Custom Woven Labels Your brand name and logo woven permanently into a fabric label sewn into every garment. Available in neck label, side seam label, and hem label positions. Woven labels are the industry standard for premium sportswear and signal brand quality from the first touch.

Custom Heat Transfer Labels A cleaner, softer alternative preferred by performance athletic wear brands. No irritation, no scratching, and a seamless finish that feels integrated into the garment — particularly effective for compression wear, rash guards, and skin-contact performance pieces.

Custom Hang Tags Professionally produced hang tags carrying your brand name, product details, care instructions, sizing information, and barcode or QR code for retail sale. We produce tags to your brand guidelines and attach them to every garment before packing.

Custom Retail Packaging Polybag, box, or retail-ready packaging printed in your brand colours with your logo and product information. Packaging inserts, tissue paper, stickers, and additional brand touchpoints are all available. We ensure the unboxing experience matches the quality of the garment inside.

Care Labels Printed or woven care instruction labels meeting the international textile labelling standards{target=”_blank”} required for retail sale in the UK, EU, USA, Australia, Canada, and other major markets. We handle compliance labelling for the markets you are selling into so you do not have to.

Confidentiality — Guaranteed From Day One

Every white label client relationship at Fitmanpro is handled with complete confidentiality from first contact to final delivery. We never share client brand information, product designs, manufacturing specifications, or customer details with any third party.

Your brand identity, your product designs, and your customer relationships belong entirely to you — before, during, and after your order. We are happy to sign a Non-Disclosure Agreement before any design, product, or pricing discussion begins. Simply request one when you make your first enquiry and we will have it with you within 24 hours.

Our White Label Manufacturing Process

Step 1 — Initial Consultation Get in touch via email or WhatsApp with an overview of your brand, the products you want to launch, your target market, and your approximate quantities. We respond within 2 hours during business hours and will guide the conversation from there.

Step 2 — Product & Specification Agreement We agree the product range, fabric specifications, construction details, sizing range, and branding requirements. For OEM orders you provide your design files. For ODM orders our design team presents base design options for your review and customisation.

Step 3 — Free Design Mockup Our in-house design team creates full digital mockups of every product in your order — showing your exact colours, logos, label placement, and branding details as they will appear on the finished garment. You approve before any production begins. Revisions are included at no extra charge.

Step 4 — Sample Production For new white label clients or new product lines, we recommend a pre-production sample. We manufacture one sample garment to your approved specification so you can physically verify quality, fit, fabric, and branding before committing to full quantities.

Step 5 — Full Production Your full order enters production from the date you approve the sample. Standard lead time is 4-6 weeks from production approval. Orders with zip construction or complex panelling may require 6-8 weeks. We provide production updates throughout.

Step 6 — Quality Inspection & Worldwide Delivery Every garment goes through a thorough quality check before packing — verifying construction, print accuracy, label placement, and sizing against your approved specification. We ship worldwide via DHL, FedEx, and UPS Express with full tracking.

Why Brand Founders Choose Fitmanpro for White Label Manufacturing

🌿 OEKO-TEX Certified Production Every garment we produce uses independently certified OEKO-TEX fabrics — verified free from harmful substances. Your brand can make sustainability claims that are backed by real certification, not marketing copy. This is increasingly important for retail buyers in Europe and Australia.

💚 1% of Profit to Green Initiatives Fitmanpro donates 1% of company profit to environmental initiatives. When you manufacture with us, your brand is associated with a production partner that takes environmental responsibility seriously — a genuine differentiator in markets where sustainability matters to your end customer.

🎨 Free Design Service Included Our design team creates your product mockups and branding layouts at no charge. You own the final design files on completion of your order — use them for future seasons, product extensions, or any other branded application.

🔒 Full Confidentiality & NDA Available Your brand, your designs, and your customer relationships are protected at every stage. NDA available on request before any discussion begins.

📦 Flexible Minimum Order Quantities We work with brands at every stage of growth — from first launches to established labels scaling up seasonal production. Contact us to discuss the minimum quantities applicable to your product range.

🌍 Global Delivery to Your Markets We ship finished white label orders directly to your warehouse, fulfilment centre, or retail location in the UK, UAE, Qatar, Europe, Australia, USA, Canada, and worldwide.

💬 Dedicated Account Management Every white label client has a dedicated sales contact managing their account from first enquiry to delivery. We reply within 2 hours during business hours (GST, Monday to Saturday). Reach us at Sales@fitmanpro.com or via WhatsApp.

Who We Manufacture White Label Sportswear For

  • New sportswear brands taking their first product to market and needing a manufacturing partner they can trust from day one
  • Gym owners and fitness studios building a merchandise line that generates revenue and deepens member loyalty
  • Sports retailers adding private label products to their range alongside established brands
  • Sports clubs and academies wanting their own branded gear line rather than generic catalogue kit
  • Athletes and influencers launching a signature sportswear collection backed by professional manufacturing
  • Corporate wellness programmes requiring consistent branded athletic wear across multiple locations
  • Sports distributors and wholesalers building an own-brand range to complement their catalogue
  • Fight sports gyms and martial arts academies looking to stock their own branded custom rash guards, shorts, and training gear

Frequently Asked Questions

Q: What is the difference between white label and private label sportswear? A: The terms are used interchangeably in most markets. Both mean garments manufactured by Fitmanpro and sold under your own brand name. If a distinction exists, white label typically refers to a standard base product with your branding applied, while private label can imply a higher degree of product customisation. At Fitmanpro we offer full customisation at both levels — from colour and logo changes through to entirely original patterns and construction.

Q: Do I need to have my designs ready before contacting you? A: No. If you have design files ready we can move straight into production planning. If you do not, our design team works from a brief, a reference image, or a written description. We have helped brand founders develop a full product range from nothing more than a brand name and a colour palette.

Q: Can I order a sample before committing to a full production run? A: Yes — for new white label clients we strongly recommend it. A pre-production sample lets you verify quality, fit, fabric, and branding before your full order is produced. Contact our sales team to discuss sample lead times and costs for your specific products.

Q: Will you sign an NDA before we discuss our brand? A: Yes. We sign Non-Disclosure Agreements before any product, design, or pricing discussion if required. Request one when you make your first enquiry.

Q: How long does white label production take? A: Standard production takes 4-6 weeks from design approval and order confirmation. Orders with zip construction or complex multi-panel construction may require 6-8 weeks. If you have a specific launch date, tell us upfront and we will advise on whether your timeline is achievable.

Q: Do you offer ongoing repeat orders for established brands? A: Yes. Many white label clients place repeat orders on a seasonal or rolling basis. Once your designs and specifications are on file, repeat orders move through production faster with less administration for your team.

Q: What markets can you ship finished white label orders to? A: We ship to virtually every country worldwide. Our primary markets are the UK, Europe, UAE, Qatar, Australia, USA, and Canada. If your brand operates elsewhere, contact us and we will confirm shipping options to your destination.

Q: Can I see examples of products you have manufactured before ordering? A: Yes. Contact our sales team and we can share product samples and examples relevant to your category. We can also provide fabric swatches so you can assess quality before committing to production.

Ready to Launch Your Sportswear Brand with Fitmanpro?

Tell us about your brand, your product vision, and your target market. Our sales team will come back within 24 hours with a proposal covering product options, minimum quantities, lead times, and pricing. No commitment is required to start the conversation.