FitmanPro sportswear, one of the leading custom sportswear manufacturers and exporters in China, has issued the new market trend research for sportswear and teamwear in year 2023 and 2024, it can be very important reference for designer of Sportswear and prediction of Sportswear market in 2024.
The Report was worked with one of the most famous design studio IBUMAR, inspired from ISPO MUNICH, showed the new trend in colour analysis, materials analysis, style analysis, design analysis, function analysis, performance analysis and usage scenario.
Here are the new research reports for sportswear:
EXPANSION OF THE ATHLEISURE
The distinction between traditional sportswear and casual clothing is less and less notice- able. The sportswear industry offers more options that wil make it easy for wearers to switch from leisure to exercise.”Athleisure” now includes yoga pants,jogging pants, tank tops, sports bras, hoodies. Customers want to cut their wardrobes and buy key clothes that can be worn in different settings. We call it Sports Fashion or Athleisure.
Customers are increasingly environmentally conscious, demanding more transparency about how their clothes were produced and trends in sustainable clothing. Some clothing websites allow users to sort products based on their preferred sustainability credentials. In addition, large companies such as Reebok are promoting some of their sustainable products made from organic cotton.
ONE-PIECE SPORTSWEAR POPULARITY
One-piece workout clothes such as jumpsuits, leotards and coveralls have seen an 83% increase this year. More and more women are replacing leggings with head-to-toe spandex outfits. Independent brands have noticed this trend and offer more aesthetic bodysuits. For many women, this trend is polarizing: you either love it or hate it.
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